Also, if you have a brand website, you can capture any site visitors by adding an Instagram follow button, to be sure your audience knows where you find you on social! Of course, make sure that your website is well-optimized and built by a reliable website builder (for example, Ucraft or Wix). After you’ve completed this initial step, it’s time to choose a strategy to get followers on Instagram and growing this base to at least a 100 followers. Strategy 1: “Something’s coming…” This will be best if you have some kind of an announcement coming soon — a new website, a product, a giveaway, etc. Create an attractive profile picture, and an engaging and witty bio – don’t be afraid to throw some emojis in there if that’s something that would resonate with your audience. If you have a link to your homepage, email subscription page, or literally any other brand link that could potentially extend the relationship with your followers, definitely add that as well!
Even if you haven’t properly launched your site yet, it adds credibility to your brand — it shows your audience that you’re serious about your brand to have gone the extra-mile and bought a domain. Ideally, you should have at least a “coming soon” page set-up with a lead capture. But don’t sweat it — your Instagram page doesn’t necessarily grow faster by having a link in your bio. At this point, it’s more of a nice-to-have to start moving towards monetizing your audience, which you can totally do in the later steps as well. When writing an Instagram bio, make sure to be very clear on what your account is going to be about. If you’re planning to launch an eCommerce business, then say it. If you’re giving away free marketing advice, let them know. Maybe you’re launching a giveaway for the first 100 followers? They should know about it. Give people an incentive to follow you, even if you don’t have anything up at the moment. If you want to take it one step further (and you always should), publish at least one post that looks beautiful and conveys your brand message. This will help you to get followers on Instagram, as it lets potential followers know what you’re about, what kind of posts can they expect from you, and gets them excited about your upcoming brand!
What Is Liquid DnbFor ‘Help a Marketer’, I created this: get followers on instagram Brand picture ☑️ Brand description ☑️ Incentive ☑️Website ☑️ Unfortunately, just having your account set up won’t help you get followers on Instagram. Search for accounts that are in your niche or in a niche similar to yours, and already have a substantial following (I wouldn’t go higher than accounts with 10k+ followers though). Once you have identified these accounts, start following at least 10 of them, and make sure to follow about 50 of their followers as well. If you want to go the extra mile (and again, you should), you can check out the accounts of those 50 followers before you follow them, to make sure they actually fit your target audience. Here’s the important bit — make sure to interact with the accounts that you follow on a regular basis! Like their latest posts, leave comments on them, respond to their Instagram Stories and/or just write them a direct message where you introduce yourself in one sentence and mention that you’ve started a new account and you would be honored to see them among your first followers who’ll get [insert the incentive you wrote about in your bio]. The personal approach of the direct message in combination with regular engagement will increase is a great tactic to get followers on Instagram – especially if you haven’t chosen an account that’s too big and will actually see your message. You should be doing all this in the later phases as well, but it’s especially crucial while when you’re still a new account.
Strategy 2: “A rising star” If, on the other hand, you don’t really have anything big coming up or if you’re interested in developing a personal brand (models, photographers, speakers etc), then go for this one. Everything we discussed in Strategy 1 is still useful. You should work on your bio description, explain who you are and what your account is about, reach out to other accounts in your niche and engage with their followers. The major difference here is that you need to build your feed up BEFORE you do the outreach. Remember, you won’t be driving people to your upcoming offer to get followers on Instagram — you will be driving them to your posts. Here’s the big question: How many posts should you have published before you start serious Instagram outreach? In my opinion, at least 9-12 posts would be a good starting point.
What Is Liquid Drum And BassThis means when someone lands on your profile there is sufficient content to portray you and/or your brand. Keep in mind that your posts should complement each other to create a cohesive grid and feed aesthetic. Having a nice layout for your images really matters. Yes, each individual image works for driving engagement from your existing Instagram followers who see the posts in their feed. However, the overall grid look is one of the most important things (if not the most important) in helping you get followers on Instagram. It shows that you take your brand seriously, and lets them know that they can expect similar quality content consistently. If you’re stuck deciding on a style for your feed, check out this article for inspiration ✨
instagram feed Accounts that use consistent colour palettes and go the extra mile planning their feed will get followers on Instagram more quickly than those who don’t! If you decide to go with 12 initial posts, I’d suggest posting them within 2-3 days at least. It depends on how often you’re planning to post in the future, but I personally think that having all 12 posts published in one day doesn’t seem organic at all. (This, however, is just my personal preference, and if you’re super anxious to start, then knock yourself out and post all of them immediately). In every post, include a lot (30 per post) of different hashtags to make your initial posts more discoverable to potential followers. It’s important to show good engagement on your posts right from the start. I suggest choosing both hashtags that have very little post shares (maybe like 1k-20k), as well as very popular ones (10mil+). Chances are that you’ll start getting Instagram followers from this activity alone! The most important thing to remember is that your hashtags are relevant to the content of your post. For more hashtag tips, check out:
What Is Liquid Drum N BassAdhere to a regular posting schedule. Once you've created and optimized your profile, have someone managing it, and have your creative assets ready, it's time to start posting. It's a good idea to have a solid number of great posts up – maybe 15 or so – before you start engaging people and working down this list. That way, when people visit your profile, they'll see a full screen of photos and will know you'll post great content regularly. To start posting on Instagram, download this social media content calendar template first and plan out your posts. It's best to build a backlog of content ready a few days or weeks ahead of the publishing date. This will ensure you always have content during holidays, vacations, and even creative blocks. Keep your target persona in mind as you plan out your posting schedule, as that can drastically impact your posting timing and frequency – especially if you're targeting an audience in a different time zone. (Download this free template for creating buyer personas if you don't have a few already.) Optimizing your schedule for your specific audience might take time and experimentation.
Experiment with these times and days to see what works with your audience. You may find that your target users are most active and engaged at different times. Allow outside contributors to curate your content. Although it's best to have only one or two people manning your account, one or two people can't be everywhere at once taking photos. What about that fun sushi night the engineers had last night? Or the event your head of sales spoke at earlier this week? There's a whole breadth of content you'll want to post to Instagram, and more often than not, one person won't be able to keep track of it all. One solution? Create a system where you can curate photos and content from members of your team. There are a few ways to do this. The first option is to create a specific email address for employees to send their photos, short videos, memes, hyper-lapses, and so on. Encourage people to add a descriptive subject line so you can easily sort through the content they're sending. While this doesn't seem like the smoothest way to curate photos, it's actually the easiest for the people sending you photos — and the easier you can make it for them to send content, the more content you'll get.
Dubstep MerchIf your team shares a Box or Dropbox account, you could also create a shared folder where people can automatically drop their photos and videos. Use a consistent, platform-specific brand voice. Photos and videos might be the most important part of your Instagram posts, but captions, comments, and other text should never be an afterthought. If you're managing a channel for a brand or have more than one Instagram manager, consider developing a consistent voice that humanizes your brand. This shows potential followers that you are credible and relatable, rather than formal or intimidating. When developing a voice, you should keep the platform and your audience in mind. For example, many influencers and prominent accounts on Instagram have a very casual voice and style but remain professional and on-brand. Once you've got your voice down, make sure it stays consistent and natural in your captions, comments, messages, and your bio.
Write engaging, shareable captions. Captions are an essential part of your post — the icing on the cake if you will. Consistently great captions can do wonders for humanizing your brand, winning over followers, and making your content more shareable — thereby giving you more exposure. Here are a few things you might see in a winning Instagram caption: Clever or witty comments Calls to action Relevant emojis Hashtags Clever or Witty Comments Some brands and influencers have used clever or witty captions, or even audience-appropriate jokes to further humanize themselves on Instagram. My colleague Kelly Hendrickson, HubSpot's social media team manager, says that she loves Netflix's account and sub-accounts, particularly because of the post captions. "They have such a clear brand voice, and you laugh along with them. They're in on the joke, just like one of your friends," she says. example of instagram business account like netflix using clever or witty comments to gain followers on instagram Netflix's voice is casual, trendy, and humorous while still staying on brand. In the post above, the caption is funny, authentic, and relatable. Who hasn't flipped through a friend's Instagram Story with the hope that you'll be featured?
Edm Artist LogosCalls to Action Another way to increase the shareability of your caption and engage your followers is to ask questions or have some sort of call-to-action in the captions of your photos. For example, you might write, "Double-tap if you find this funny," or "share your story in the comments." In the example below, we asked followers of the HubSpot Instagram account to leave a comment with a book that's had a positive impact on their work, along with tagging the author: example of an instagram call to action cta on hubspot instagram account to increase engagement and gain instagram followers Relevant Emojis Adding just a few relevant emojis can add even more personality to your posts. It could also make them even more noticeable on an Instagram feed. In the post below, Danielle Gray, a beauty expert with over 50K followers, includes witty text with relevant emojis to make the post pop. example of instagram user stylenbeautydoc using emojis to help gain instagram followers
Along with the three items listed above, you'll also want to include hashtags. Optimize posts with relevant hashtags. On Instagram, a hashtag ties conversations from different users who wouldn't already be connected into a single stream. If you use relevant hashtags, your posts will gain exposure to a wider audience and help you become discoverable to potential customers. The key to using hashtags effectively is to be selective and use them sparingly. Try to limit the number of hashtags per caption to around three. Similarly, don't use "like for like" hashtags, like #like4like or #like4likes. This is a shortcut tactic that'll only leave you with low-quality followers. To find the hashtags your audience might be using, do a little research on relevant hashtags in your niche or industry. The easiest way to do this research is in the Instagram app itself, in the Explore tab (i.e., the magnifying glass icon). When you search for one hashtag, it'll show you a list of related hashtags at the top of your screen.
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